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Unless otherwise stated below, the provision of your personal data is not required by law or contract, nor is it necessary for the conclusion of a contract. You are not obliged to provide the data. Failure to provide it will have no consequences. This applies only to the extent that no indication to the contrary is made in the subsequent processing operations.
"Personal data" means any information relating to an identified or identifiable natural person.
Server log files
You can visit our websites without providing any personal information. Every time you access our website, usage data is transmitted by your internet browser and stored in log data (server log files). This stored data includes, for example, the name of the page accessed, the date and time of access, the volume of data transferred and the requesting provider. This data is used exclusively to ensure the trouble-free operation of our website and to improve our services. It is not possible to assign this data to a specific person.
Collection and processing when using the contact form
When using the contact form, we collect your personal data (name, e-mail address, message text) only to the extent provided by you. The data processing serves the purpose of contacting you. By sending your message, you consent to the processing of the transmitted data. The processing is carried out on the basis of Art. 6 (1) lit. a DSGVO with your consent.
You can revoke your consent at any time by notifying us without affecting the lawfulness of the processing carried out on the basis of the consent until revocation. We will only use your e-mail address to process your request. Your data will then be deleted unless you have consented to further processing and use.
Customer account
When opening a customer account, we collect your personal data to the extent specified there. The data processing serves the purpose of improving your shopping experience and simplifying order processing. The processing is based on Art. 6 (1) lit. a DSGVO with your consent. You can revoke your consent at any time by notifying us, without affecting the lawfulness of the processing carried out on the basis of the consent until revocation. Your customer account will then be deleted.
Collection, processing, use and handling of personal data when placing orders
When placing an order, we collect and use your personal data only insofar as this is necessary for the fulfilment and processing of your order and for handling your enquiries. The provision of the data is necessary for the conclusion of the contract. Failure to provide it will result in no contract being concluded. The processing is based on Art. 6 (1) lit. b DSGVO and is necessary for the fulfilment of a contract with you. Your data will not be passed on to third parties without your express consent. The only exceptions to this are our service partners whom we need to process the contractual relationship or service providers whom we use in the context of order processing. In addition to the recipients named in the respective clauses of this data protection declaration, these are, for example, recipients of the following categories: Shipping service providers, payment service providers, merchandise management service providers, service providers for order processing, web hosts, IT service providers and dropshipping merchants. In all cases, we strictly observe the legal requirements. The scope of data transfer is limited to a minimum.
Buyer Seal Rating System
We use the Buyer Seal Rating System of Händlerbund Management AG (Torgauer Straße 233 B, 04347 Leipzig) on our website. After your order, we would like to ask you to rate and comment on your purchase with us. For this purpose, you will be contacted by us as part of the contract processing, whereby we use the technical system of the provider of the buyer seal rating tool as part of order processing. The processing is based on Art. 6 (1) lit. f DSGVO from the legitimate interest in truthful, verified assessments of our services. You have the right to object at any time to this processing of your personal data based on Art. 6 (1) lit. f DSGVO for reasons arising from your particular situation by notifying us. Your e-mail address will only be used for this purpose and in particular not for further advertising and will not be passed on to other third parties. The personal data stored in this context in the technical system of the buyer seal evaluation tool will be deleted 3 months after the delivery of goods recorded for evaluation.
Use of the e-mail address for sending newsletters
We use your e-mail address, irrespective of the processing of the contract, exclusively for our own advertising purposes for sending newsletters, provided that you have expressly consented to this. The processing is based on Art. 6 (1) lit. a DSGVO with your consent. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until revocation. To do so, you can unsubscribe from the newsletter at any time by using the corresponding link in the newsletter or by notifying us. Your e-mail address will then be removed from the distribution list.
Your data will be passed on to a service provider for e-mail marketing as part of order processing. Your e-mail address will not be passed on to any other third parties.
Use of the e-mail address for sending direct advertising
We use your e-mail address, which we have received in connection with the sale of goods or services, for the electronic sending of advertising for our own goods or services that are similar to those that you have already purchased from us, unless you have objected to this use. The provision of the e-mail address is necessary for the conclusion of the contract. Failure to provide it will result in no contract being concluded. The processing is based on Art. 6 (1) lit. f DSGVO from the legitimate interest in direct advertising. You can object to this use of your e-mail address at any time by notifying us. The contact details for exercising the objection can be found in the imprint. You can also use the link provided for this purpose in the advertising e-mail. This does not incur any costs other than the transmission costs according to the basic rates.
Transmission of the e-mail address to shipping companies for information about the shipping status
We pass on your e-mail address to the shipping company as part of the contract processing, provided that you have expressly agreed to this in the ordering process. The purpose of this transfer is to inform you about the shipping status by e-mail. The processing is based on Art. 6 (1) lit. a DSGVO with your consent. You can revoke your consent at any time by notifying us or the carrier without affecting the lawfulness of the processing carried out on the basis of the consent until revocation.
Use of PayPal
All PayPal transactions are subject to the PayPal privacy policy. This can be found at https://www.paypal.com/de/webapps/mpp/ua/privacy-prev?locale.x=de_DE
Cookies
Our website uses cookies. Cookies are small text files that are stored in the internet browser or by the internet browser on a user's computer system. When a user accesses a website, a cookie may be stored on the user's operating system. This cookie contains a characteristic string of characters that enables the browser to be uniquely identified when the website is called up again. We use cookies for the purpose of making our website more user-friendly, effective and secure. Furthermore, cookies enable our systems to recognise your browser even after a page change and to offer you services. Some functions of our website cannot be offered without the use of cookies. For these, it is necessary that the browser is also recognised after a page change.
We also use cookies on our website for the purpose of enabling an analysis of the surfing behaviour of our page visitors.
The processing is carried out on the basis of § 15 (3) TMG and Art. 6 (1) lit. f DSGVO from the legitimate interest in the above-mentioned purposes.
The data collected from you in this way is pseudonymised by technical precautions. An assignment of the data to your person is therefore no longer possible. The data will not be stored together with other personal data of yours.
You have the right to object at any time to this processing of personal data relating to you based on Art. 6 (1) f DSGVO for reasons arising from your particular situation.
Cookies are stored on your computer. Therefore, you have full control over the use of cookies. By selecting the appropriate technical settings in your Internet browser, you can prevent cookies from being stored and the data they contain from being transmitted. Cookies that have already been stored can be deleted at any time. However, we would like to point out that you may then not be able to use all the functions of this website to their full extent.
Under the following links you can find out how to manage (including deactivate) the cookies in the most important browsers:
Chrome Browser: https://support.google.com/accounts/answer/61416?hl=de
Internet Explorer: https://support.microsoft. com/en-en/help/17442/windows-internet-explorer-delete-manage-cookies
Mozilla Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen
Safari: https://support.apple.com/de-de/guide/safari/manage-cookies-and-website-data-sfri11471/mac
Use of Google Analytics
We use the Google Analytics web analytics service provided by Google Inc (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google") on our website. The data processing serves the purpose of analysing this website and its visitors. To this end, Google will use the information obtained on behalf of the operator of this website for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with other data from Google.
Google Analytics uses cookies that enable an analysis of your use of the website. The information generated by the cookies about your use of this website is usually transmitted to a Google server in the USA and stored there. IP anonymisation is activated on this website. This means that your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. Your data may be transferred to the USA. An adequacy decision of the European Commission is available for data transfers to the USA. The processing is carried out on the basis of Art. 6 (1) lit. f DSGVO from the legitimate interest in the demand-oriented and targeted design of the website. You have the right to object to this processing of your personal data based on Art. 6 (1) f DSGVO at any time for reasons that arise from your particular situation.
To do this, you can prevent the storage of cookies by selecting the appropriate technical settings in your browser software; however, we would like to point out that in this case you may not be able to use all the functions of this website to their full extent. Furthermore, you can prevent the collection of data generated by the cookie and related to your use of the website (incl. your IP address) to Google as well as the processing of this data by Google by downloading and installing the browser plug-in available under the following link [https://tools.google.com/dlpage/gaoptout?hl=de]. To prevent the collection by Google Analytics across devices, you can set an opt-out cookie. Opt-out cookies prevent the future collection of your data when visiting this website. You must opt-out on all systems and devices used for this to be fully effective. If you click here, the opt-out cookie will be set: Disable Google Analytics.
For more information on terms of use and privacy, please visit https://www.google.com/analytics/terms/de.html or https://www.google.de/intl/de/policies/.
Google enhanced Conversion
.This website uses Google Ads. Ads is an online advertising programme provided by Google Ireland Ltd, Gordon House,Barrow Street Dublin 4 IE ("Google"). Within the scope of Google Ads, we use the so-called advanced conversion tracking. This requires consent, which you can object to.
Advanced conversions are a function that supplements existing conversion tags. This allows conversion data collected on the website itself to be sent to Google in encrypted form.
When a conversion is performed on a website, user data such as a name, email address or postal address is collected in most cases. This can be captured and hashed in your conversion tracking tags. To do this, the data is encrypted using a one-way SHA256 hash algorithm.
If the cookie banner is accepted in consent mode, the tracking tags will work as usual and capture the associated conversions and click information. In case of cookie refusal, the Consent-Mode only sends a ping information. The so-called pings work without cookies. They can contain information such as the time stamp and the link URL. No personally identifiable information is stored. In addition, Consent Mode can use the pings to compare opt-in and opt-out rates. This information is then used to model conversions from users who have rejected the cookie banner. So when you click on an ad placed by Google, a cookie is set for advanced conversion tracking. Cookies are small text files that the internet browser stores on the user's computer. These cookies lose their validity after 30 days and do not serve to personally identify the user.
Each Google Ads customer receives a different cookie. The cookies cannot be tracked across Ads customers' websites. The information obtained using the conversion cookie is used to create conversion statistics for Ads customers who have opted in to conversion tracking. The clients learn, for example, the total number of users who clicked on their ad and were redirected to a page tagged with a conversion tracking tag. However, they do not receive any information that can be used to personally identify users. If you do not wish to participate in the tracking, you can object to this use by easily deactivating the Google conversion tracking cookie via your internet browser under user settings. You will then not be included in the conversion tracking statistics.
More information on Google Ads and Google enhanced conversion tracking can be found in Google's privacy policy: https://policies.google.com/privacy?hl=de.
Google Optimize
We use Google Optimize, a service provided by Google ("Google Optimize"). Google Optimize analyses the use of different variants of the website so that we are able to adapt the user experience to the behaviour of the website users. Google Optimize is a tool integrated into Google Analytics and uses cookies. The IP address received in this way is anonymised immediately after processing. In exceptional cases, the full IP address is transmitted to a Google server in the USA and encrypted there. The transmitted IP address will not be merged with other Google data.
You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. You can also prevent the collection of data generated by the cookies and related to your use of the website by Google, as well as the processing of this data by Google, by downloading and installing the browser plug-in available at the following link: http://tools.google.com/dlpage/gaoptout?hl=de.
Userlike
This website uses Userlike, a live chat software of Userlike UG. Userlike uses "cookies", text files that are stored on your computer and enable you to conduct personal real-time chats on your website . The collected data is neither used to personally identify the visitor nor is it merged with personal data about the bearer of the pseudonym. For further information, please refer to our privacy policy.
Microsoft Clarity
This website uses Microsoft Clarity to analyse website interactions. The provider is Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399 USA (hereinafter referred to as "Microsoft Clarity").
Microsoft Clarity is not a service provider.
Microsoft Clarity is a service that can be used to create session records, heat maps and ML Insights, among other things. The data you create/submit is stored on Microsoft Clarity's servers. For more information on the features of Microsoft Clarity, please visit: https://docs.microsoft.com/de-de/clarity/faq
Legal basis
The processing of the data is based on Art. 6 para. 1 lit. a DSGVO. The website operator obtains appropriate consent from you (e.g. consent to store cookies). You can revoke this consent at any time. The legality of the data processing operations already carried out remains unaffected by the revocation.
Duration of storage
The data you deposit with us for Microsoft Clarity will be stored for up to 12 months and then deleted. For more details, see the Microsoft Clarity privacy policy at: https://privacy.microsoft.com/de-de/privacystatement
Microsoft Clarity is committed to ensuring data protection in its Online Service Terms and using the EU standard contractual clauses.
Elfsight
Several plugins from Elfsight are used. Elfsight is operated by sole trader Andrei Aleksandrovish, 300002, Russia, Tula, Lunacharskogo str., 1-401. Elfsight sets strictly necessary cookies to ensure the basic functioning of the widget. In doing so, Elfsight collects non-identifying information. This information includes your IP address, website interactions, referring URL, browser, operating system and cookie information. In doing so, Elfsight cannot use this information alone to identify you.
You can find Elfsight's privacy policy here: https://elfsight.com/privacy-policy/
The basis for the data processing is Art. 6, para. 1, lit. f of the DSGVO.
Unbounce
We use the service unbounce for individual sub-pages. This service is provided by Unbounce Marketing Solutions Inc, 400 - 401 West Georgia Street, Vancouver, BC V6B 5A1, Canada ("Unbounce").
Some of our websites are hosted by Unbounce and the browser of the website user communicates directly with Unbounce in the process, so that the IP address of the website visitor is transmitted and cookies can be set. All data entered by the website visitor on these pages is also stored by Unbounce. We are then provided with an anonymous evaluation of the activities. The legal basis for the processing is their consent in accordance with Art. 6 para. 1 lit. a DS-GVO
You can find more information on data protection in Unbounce's privacy policy.
Use of GoogleMaps
We use the function for embedding GoogleMaps maps of Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google") on our website.
The function enables the visual display of geographical information and interactive maps.
In doing so, Google also collects, processes and uses data of visitors to the pages when the pages in which GoogleMaps maps are embedded are called up. For more information on the collection and use of data by Google, please refer to Google's privacy policy at https://www.google.com/privacypolicy.html. There you also have the option of changing your settings in the data protection centre so that you can manage and protect your data processed by Google.
Your data may also be transferred to the USA in the process. An adequacy decision of the European Commission is available for data transfers to the USA.
You have the right to object at any time to this processing of personal data relating to you based on Art. 6 (1) f DSGVO for reasons arising from your particular situation.
To do this, you must switch off the JavaScript application in your browser. However, we would like to point out that in this case you may not be able to use all the functions of this website, such as the interactive map display, to their full extent.
Duration of storage
On completion of the contract, the data will initially be stored for the duration of the warranty period, thereafter taking into account statutory, in particular tax and commercial law retention periods and then deleted after expiry of the period, unless you have consented to further processing and use.
Rights of the data subject
You have the following rights according to Art. 15 to 20 DSGVO if the legal requirements are met: right to information, to rectification, to deletion, to restriction of processing, to data portability.
In addition, according to Art. 21 (1) DSGVO, you have the right to object to processing based on Art. 6 (1) f DSGVO and to processing for the purpose of direct marketing.
Contact us if you wish. You will find the contact details in our imprint.
You can reach our data protection officer directly at: datenschutz(at)diaprax.de
Right to lodge a complaint with the supervisory authority
You have the right to lodge a complaint with the supervisory authority in accordance with Art. 77 of the GDPR if you believe that the processing of your personal data is not carried out lawfully.
last update: 07.11.2022